More recently, the trend, especially from the USA, is the occasional special. David Copperfield did them (but not any more), David Blaine (but not any more), Criss Angel (but not any more), Dynamo in the UK (but not any more) and Penn & Teller. Well, if they do them any more, we don’t get them here.
Street magic became a thing for a while. The magician does some trick, eg a card trick, followed by minutes of the crowd reacting, over-reacting.